Nintendo Filed a New Donkey Kong Trademark

Nintendo needs no introduction, but if you are unfamiliar with the company’s long history, it was founded in 1889 by Fusajiro Yamauchi, and the company mainly made hanafuda playing cards.

Over its lifetime, the company has become the most successful, selling various consoles and some classic games, including Super Mario Bros, The Legend of Zelda, Donkey Kong, Kirby, Pokémon, and so much more.

Aside from the recent games in the rumors, including NieR: Automata and Pack-Man World, they are working on another title, and it is tough to notice, but it did not escape our sharp eyes, so here we are presenting it to you.

Donkey Kong Updated Trademark
The Updated Donkey Kong Trademark.

Donkey Kong is one of the classic games from the 1980s; it follows the adventures of an ape, “Donkey Kong,” and his clan of monkeys. But how is the trademark important to a new game? Well, if you are not familiar with a trademark:

Any word, phrase, symbol, design, or combination of these things that identifies your goods or services is called a trademark. It’s how customers recognize you in the marketplace and distinguish you from your competitors.

It is not uncommon for companies to update their trademarks, but this trademark is new, with the name Donkey Kong and some updated verbiage. So, it can be a placeholder for the new Donkey Kong Switch game, which has been in the rumors.

Regardless, even if it’s not as big of a deal as we think, it is still essential, and there is undoubtedly something cooking behind the scenes. A great example is when Nintendo filed two trademarks for Pikachu, and even EA filed some trademarks very recently.

They have been working on some things, and this trademark for the new game can potentially be the hidden gem we are waiting for. If we talk about an expected date for official news, it is still early to say that, but it will surely be in direct coming in the near future, or maybe even next year.

There is no confirmation on the announcement, but the trademark has sparked some hopes for the Donkey Kong switch game, so let’s keep our fingers crossed and look out for any future changes in the trademark.

If you have questions regarding the trademarks, feel free to ask us below!